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# Airtel's free Perplexity offer ended in January. Usage has fallen since
- URL: https://salienceindex.com/airtels-free-perplexity-offer-ended-in-january-usage-has-fallen-since/
- Published: 2026-09-13T16:51:27.000Z
- Updated: 2026-09-16T18:27:02.000Z
- Author: Anurag Panwar
- Tags: News

Airtel gave its customers a year of Perplexity Pro free from July 2025, calling it a ₹17,000 value for its 360 million customers. New sign-ups closed on 16 January 2026\. Sensor Tower estimates Perplexity's monthly users in India went from about 2.6 million before the offer to a peak of 22 million in October 2025, then about 14 million by July 2026.

Who is speaking: Airtel, which sells telecom. Perplexity, which sells AI search. Sensor Tower, which sells app data. Label: Claimed for the offer terms. Inferred for the user numbers. Source: Airtel release, 17 July 2025\. Perplexity help centre. TechCrunch reporting Sensor Tower, 18 August 2026.